Automotive CRM software

Turn every vehicle enquiry into a clear next action.

AutoHub360 helps UK car dealers organise leads around the customer, the vehicle and the work that should happen next—from first contact to appointment and deal.

  • Lead and vehicle context
  • Team assignment and statuses
  • Appointments and internal notes
  • Connected deal progression
Sales hubIllustrative workflow

Enquiries

Search enquiries
Customer enquiry

Website · Vehicle interest

Availability question received

Auto Trader enquiry
Customer follow-up
Viewing request

Customer enquiry

Vehicle interest attached

New

Source

Website

Assigned to

Choose team member

Availability question received for this vehicle.

Customer message

Reply and record the next action from the same workspace.

Dealership response

Add note
Appointment
Create deal

Direct answer

What is an automotive CRM?

An automotive CRM is customer relationship management software built around dealership sales. It connects an enquiry with the customer, vehicle interest, conversation, responsible salesperson, appointment and deal stage.

That vehicle context is what distinguishes a dealership CRM from a basic contact list: the team can understand why the customer contacted the dealership and what action belongs next.

Dealer context

Keep the customer story connected

The CRM should make the next action obvious without separating the enquiry from the vehicle and sales process.

Enquiry context

Review the source, customer details, received message and associated vehicle information supplied with the lead.

Clear ownership

Assign a lead to a team member so everyone can see who owns the next dealership action.

Meaningful statuses

Move leads through practical states such as new, contacted, called, appointment booked, reserved and completed.

Internal notes

Keep private staff notes with the lead context instead of leaving important details in separate documents.

Linked appointments

Schedule viewings, collections or repair appointments with customer, vehicle and staff assignment details.

Lead-to-deal handoff

Continue an eligible lead into a deal record while retaining its customer and vehicle connection.

Lead progression

A status should describe what happened

AutoHub360 uses dealership-friendly stages that show the current position of a lead and support the next operational step.

  1. 1

    New

  2. 2

    Contacted

  3. 3

    Called

  4. 4

    Appointment booked

  5. 5

    Reserved

  6. 6

    Completed

Other supported outcomes include cancelled and closed. Auto Trader deal actions depend on the connected account and enabled capabilities.

Customer record

Contact details, activity and vehicle interest

Search customer records by name, email, phone or postcode. Review contact information, recorded activity and connected vehicle interests from a dealership-owned record.

  • Searchable customer database
  • Contact and address information
  • Customer activity history
  • Recorded vehicle interests

Connected mailbox

Work with an authorised Outlook inbox

Connect an authorised Microsoft mailbox to view folders, search email and work with messages from the Sales Hub. Outlook remains a distinct inbox alongside dealership lead workflows.

Connection availability depends on Microsoft authorisation and the setup completed for the dealership.

Appointments

Put the next customer commitment on the calendar

Schedule an appointment with its customer, vehicle, type, responsible staff member and private dealership notes attached.

ViewingCollectionRepairs

Appointment record

Customer

Added when scheduled

Vehicle

Added when scheduled

Appointment type

Added when scheduled

Assigned staff

Added when scheduled

Date and time

Added when scheduled

Internal notes

Added when scheduled

Pending confirmation

Buyer's checklist

What should a car dealer compare?

The useful question is not how many generic CRM features exist. It is whether the system preserves dealership context from enquiry to sale.

Vehicle context

Can the team identify the vehicle connected to an enquiry without searching another system?

Lead ownership

Can responsibility be assigned clearly to a named dealership user?

Status control

Do the available stages match the way a dealer moves from enquiry to appointment and sale?

Conversation evidence

Can staff review the available message history and record internal notes beside the lead?

Appointment connection

Can customer, vehicle, appointment type, status and staff ownership stay connected?

Deal continuity

Can a qualified opportunity move into the sales workflow without losing its original context?

Questions answered

Automotive CRM FAQ

Straight answers about leads, appointments, customer records and connected inboxes.

What is an automotive CRM?

An automotive CRM is customer relationship management software organised around dealership sales. It connects enquiries, customer contact details, vehicle interest, lead status, appointments, notes and deal progression.

Can AutoHub360 connect an enquiry to a vehicle?

Yes. Where the source supplies vehicle information, AutoHub360 can show the relevant vehicle context with the lead so staff can see what the customer asked about.

Can dealership leads be assigned to staff?

Yes. Leads can be assigned to a dealership team member, giving the team a clear owner for the next action.

Can appointments be managed from a lead?

Yes. Dealership users can schedule an appointment from an eligible lead, associate a vehicle, add internal notes and manage pending, confirmed, completed or cancelled appointment states.

Does AutoHub360 connect with Microsoft Outlook?

AutoHub360 includes a separate Outlook connection for authorised dealership mailboxes. Availability requires Microsoft account authorisation and completed connection setup.

Can a lead be moved into a deal workflow?

Yes. An eligible lead can be connected to a deal so the customer and vehicle context can continue into the dealership's sales workflow.

Review your process

Give every lead a visible owner and next step.

Tell us where your enquiries arrive and how your team follows them through. We’ll explain which AutoHub360 CRM connections and workflows apply.

Contact AutoHub360